A website is a virtual portal to your business, not a marketing tool. To take full advantage of your company’s web presence you must actively promote your business online and through conventional channels.


Announce your company’s new website with Ecards: electronic, interactive cards that you can e-mail to existing and prospective clients. The Orange Factory creates well designed Ecards with your company logo, contact information, a customized announcement and a link to your website. Your message arrives instantly, without mailing or print costs.

Newsletters are a great way to keep you clients abreast of the latest developments at your company and in your field, but they’re expensive and time-consuming to produce.  Orange Enewsletters look just as good as print documents (and they’re in pdf format, so they’re printable) but they cost a fraction of the printed newsletter and require no postal charges because they’re sent by email.  Better yet, they can contain embedded links to updated elements on your sites and promotions available only to online customers.


In any business, you must remind clients that you are ready to act whenever they are. Specialized Ecards announce special promotions, limited offers available only to web customers, and upcoming events. Links embedded in the Ecards provide customers with direct links to the relevant pages on your website, directly from their e-mail programs.


Emarketing allows you to build an electronic database of customers and prospects as your business grows. The Orange Factory can assist you in building and managing up-to-date, permission-based databases so you can get the word out about the latest news, products or promotions at your company.